Central Direct ATM

ATM Profit Calculator

One question we hear over and over again is: how much money would an ATM make me and my business? Below is a short form that you can use to get an idea of how much you could make.


How Can a Free ATM Placement Benefit My Business?

Having an ATM machine in your establishment can significantly increase your monthly revenue because of the added foot traffic they bring in. Once you get the customer inside, most times they spend their money there too. PLUS...since they are paying cash, NO MORE CREDIT CARD FEES! With every withdraw made from the machine, you receive surcharge revenue.

Industry statistics indicate on average, 3%-5% of a business's customers use the ATM machine on the premisis. In order to estimate the usage of the machine use the form below. See some common scenarios below the form.

Enter your daily customer count here

Enter the percent of customers that will use the ATM:
(Industry statistics indicate on average, 3%-5%)

Enter the  surcharge paid to the store owner on an ATM transaction:  $
(The merchant surcharge varies if the machine is placed or split.)

 

Transactions Per Day:            

Daily Surcharge Revenue:      

Monthly Surcharge Revenue:

Yearly Surcharge Revenue:   


How it breaks down:

Daily Customer Count  x Customer Usage Percent  =   Transactions per day

ATM transactions x surcharge = Daily surcharge revenue

Daily surcharge revenue x 30 days = Monthly surcharge revenue

Monthly surcharge revenue x 12 months = Yearly surcharge revenue

More ATM Profit Scenarios

Surcharge Revenue: Free ATM Placement Example

The store owner receives 50 cents per transaction. Assume the location sees 300 customers a day. 3% of that it gives us 9 people using the ATM machine a day. Put in these numbers (or tweak them a bit) to see the results. above to see the results:


9 ATM transactions x $.50 = $4.50 in daily surcharge revenue
Let's multiply the daily surcharge revenue $4.50 x 30 days, which gives us $135 in monthly surcharge revenue.
Let's multiply the monthly surcharge revenue $135 x 12 months, which gives us $1620 yearly in surcharge revenue.

Additional Spending Revenue Example (based on number of free placement example above)

Based on 7-11 statistics for customer spending, a customer who uses a store's ATM spends 25% more in purchases. In this example, assume an average customer spends $10 in the establishment.

$10 x 25% = $2.50 additional spending revenue per ATM user.
$2.50 x 9 transactions a day = $22.50 additional spending revenue per day.
Multiply the additional daily spending revenue x 30 days, which yields $675 in monthly spending revenue.
Multiply the monthly spending revenue $675 x 12 months, which yields $8100 in yearly spending revenue.

Reduced Credit Card Fees

Accepting credti cards cost money. The money saved in credit card processing fees by receiving cash payments instead is potentially extremely significant. From having an ATM machine in your establishment you have established a considerable amount of extra income.


Interested in making more money from your ATM? Check out our ATM Sales & Lease Programs.

Looking for an ATM for you Special Event?. Check out our Fairs, Festivals & Special Events page.

 

Syracuse ATM